Visit California: AI Road Trip Itinerary Planner

Challenge – Design sustainable testing and editorial strategies for Visit California's AI road trip planning tool while integrating MindTrip's platform with existing Drupal and content systems.

Our Approach – A six-week engagement following our "creep-crawl-walk-run" methodology, establishing continuous analytics frameworks and editorial workflows specifically tailored for generative AI content production.

Key Services – Generative AI testing methodology development, analytics baseline establishment, editorial governance framework, and system integration between MindTrip's platform, Drupal CRM, and content management systems.

Outcome – Implemented sustainable editorial and analytics strategy achieving 90-95% accuracy, with documented best practices for regional partners and a roadmap for video integration and personalization.